ApolloSome of the Manchester United team gather with children who will benefit from the football pitches
A tyre manufacturer has announced a three-year regional partnership with Manchester United Football Club, which will see it build football pitches made from recycled rubber in local communities across the UK and India.
Apollo Tyres, a manufacturer and distributor headquartered in India, hopes the high profile partnership with Manchester United will raise awareness of its brand among potential customers, business partners and consumer audiences around the world.
A key element of the partnership will be a joint community commitment to encourage young people to seek a higher level of excellence in building sporting skills and developing healthy lifestyles. Apollo says it will build football pitches made from recycled rubber in local communities across the UK and India.
The first pitch will be built within the grounds of Old Trafford before similar pitches are rolled out across the UK and India.