Silvergate says its Simply White technology can be used to create a low-cost, high quality product.
UK-based Silvergate Plastics says that recognition of one of its products by a global materials consultancy will open the door to exciting new sectors and opportunities.
The company’s ‘Simply White’ technology, used in a range of white masterbatches, has been named ‘Best In Category’ by Material ConneXion, which will now include samples of the product in its global library of innovative materials.
““Materials ConneXion has an incredible global presence and its ability to promote new innovations across several countries offers a highly attractive proposition for Silvergate Plastics, which is why this announcement is so exciting,” commented Maryann Wilcox, Silvergate’s UK and European Sales Manager.
Materials ConneXion helps companies to leverage material innovation to create better products and experiences. It is renowned for introducing new product developments to worldwide markets and is influential in inspiring trends of tomorrow by promoting materials of today.
Silvergate says its Simply White technology performs extremely well in terms of colour accuracy and covering power, at a “lower price” than industry alternatives. This, it added, offers a low cost alternative for plastic processors without compromising quality.
The masterbatch produced using the technology is said to achieve good colour and opacity whilst helping to overcome common problems related to screw and barrel wear. The technology removes the need for customers to specify titanium dioxide contents by providing an opacity index figure for each product.
““This accreditation and opportunity has the potential to introduce us to new sectors, including fashion, interiors and automotive; industries in which we can add tremendous value. I am delighted that our continued effort in driving new innovations has been recognised by such a prestigious and well-known advisory body to many of the world’s leading organisations,” Wilcox added.
Samples of Simply White have now been added to the Innovation Library and are available for worldwide distribution.